Santa Inoue, the designer and founder of Japanese street fashion brand SANTASTIC!WEAR is a true trendsetter. With Valentine’s day coming up, SANTASTIC!WEAR has launched another limited edition for us – the “VALENTINE’S DAY Tee”.

The sexy roller skate wearing girl is the SANTASTIC!WEAR spokesperson for Valentine’s Day. The design incorporates classic Valentine’s Day colors red and black into pop art style image, complementing the girls skin tone and enhancing the three-dimensional effect of the animation.

This year, Valentine’s Day and China’s Spring Festival falls on the same day, making it a double celebration. This VALENTINE DAY Tee is the perfect gift to express your feelings to someone you love.

Santa Inoue, the designer and founder of Japanese street fashion brand SANTASTIC!WEAR, is the most influential cartoonist in Asia. The cartoon called the TOKYO TRIBE 2 has won the highest awards in Asian and US animation industries.

The SANTASTIC!WEAR 2010 Spring/Summer collection shows a strong street and hip-hop style. The new collection features a whole range of styles and bright colors perfect for a fresh summer look. There is also a special edition custom-made line which is a multicultural design collaboration between SANTASTIC!WEAR and iconic American label NEW ERA.

Santa Inoue, the designer and founder of Japanese street fashion label SANTASTIC!WEAR, fully presented his artistic talents as well as innovative branding design in a special edition comic series for street fashion magazine Milk. His comics have attracted many fans in China and Hong Kong, strongly influencing comic trends in the region.

At the same time, Milk interviewed Santa Inoue releasing an 8-page feature, which introduced people to his world of street fashion. Readers can not only read his comic series but also some street fashion related topics.

This cooperation between Milk and Inoue Santa has become one of the hot topics in China.

With the popularity of animation arts, many animators from home and abroad are born. The animation is an art form, which embodies its market value. The thinking of the creator deserves our full attention. The animation is a kind of innovation of design thinking, a display of emotion, an expression of ideas, and a poem. The intention of producing“Focus” International Animation Arts Exhibition is “to focus the eyes on…” . When Japanese cartoons, European and American animations and China’s Business animations become the hot topics, we need to become quite and think about the original intention of creation as well as our life.

Produced by: Wu Qiuyan
Planed by:  NC.STYLE and Experimental Thinking Center
Artists: Santa Inuo (Japan), Qiaonan (China), Ye Yuanyuan(China), Gaolu(China)
 《TOKYO TRIBE》    52 minutes
 《The 12th  after》     7minutes
 《Pass》              5minutes
 《The Rose Dream》    7minutes
Exhibition Address: Fangjia Hutong No. 46—Experimental Thinking Center, Building C
Exhibition Date: 14:00pm, August 19th-20th, 2009

you-style.cn, a trends website only created for young people, held “Trends Holy Night” Together with Japanese Fashion Brand SANTASTIC!WEAR at a famous live house in Beijing on May 19th, 2009. The website is launched at the same day. Many honored guests are gathered in the event spot, Li Quan and Peng Tan, pop singers; Zhang Yang, a director; Future Bicycle, the rock band and Brain Failure, the punk band; Liu Yuqi, a famous model; Huang Haibo, a famous actor, etc. Great supports are provided for this event by Japanese Fashion Brand SANTASTIC!WEAR. The street fashion elements of the brand turn the spot into a solid trends space, in which people are totally entered into the spirit of spot and enjoy the interests brought by trends.

Andy, a famous host of Hit FM88.7 announced the opening of event. A random drawing brings the activities to the climax after a wonderful performance acted by singers and bands. Yan Yiliu, in charge of the operation of you-style,cn and Xu Yixin, CEO of  Beijing Sheng Cheng Tai Culture & Meida Co., Ltd introduced the original intention of establishing website and the development goal of you-style.cn. They celebrated the formal launch of the website together with Nicole Chen, Chairman & CEO of NC.STYLE, Zhan Yang, a director, and the Brain Failure, a band. The spot atmosphere reached to the climax again thanks to the amazing performance of Brain Failure. The event was successfully concluded.         

Japanese cartoonist SANTA, founder of the brand SANTASITC!WEAR, had his first meeting with Edison Chen . Mr.SANTA has spoken with Chen before, but the two had never met. He invited Chen to his studio in Tokyo. Chen said that he liked SANTA’s comics as well as SANTASTIC!WEAR very much. They also shared their own opinions about other trend brands and the trend culture.

Japan’s famous SANTASTIC!WEAR brand launches in Shanghai

SANTASTIC!WEAR made its official China debut on April 26, 2008 at Source, the premier streetwear select shop in Shanghai. NC.STYLE held a huge celebration, inviting the creators of the brand to China to meet their many adoring fans. Expect this top brand to come to Beijing and other cities soon. (For more information, please refer to the News Center and Photo Gallery)

The VERY first flag shop of Japanese street fashion brand SANTASTIC!WEAR will be open by April in SOURCE, Shanghai, now fully preparing for the grand opening, check our website for more news about SANTASTIC!WEAR

Y-3 2008 Summer and Spring release has already arrived Y-3 Beijing Showroom of NC.STYLE, now available for medias, please call 010-87324145 for details

Under NC.STYLE’s supervision and organization comic artist Santa is interviewed by domestic street culture medias.

Santa autographs SANTASTIC Tee-shirt at the NC.STYLE office

In July of 2007 NC.STYLE was appointed the China brand image director of SANTASTIC!WEAR, a streetfashion brand from the popular Japanese comics artist Santa. With the popular comic style of Santa’s “Tokyo Tribe” collections, SANTASTIC!WEAR’s colorful style presents itself as an streetwear brand to watch out for.

Under NC.STYLE’s director Nicole Chen’s invitation, popular Japanese comic artist Santa visits Beijing, China for a five-day tour and media interviews. In this important visit, Santa was interviewed by 5 street culture media sources. In March of 2008 Santa’s apparel brand SANTASTIC!WEAR will enter the Chinese market thru Shanghai’s SOURCE international street wear select shop.

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